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Founded by Ute and Jochen Berg as Ava-Tricot in 1974, the name of the famous American actress Ava Gardner who took influence on an entire generation with her distinctive style, was the inspiration.
Ava Tricot quickly developed into a market-leading business for sophisticated Italian women’s knitwear fashion in the 70s and 80s whose products were to be found in almost all the high class retail stores.
For more than 30 years the brand has been producing high quality knitwear with matching trousers and skirts. At the same time quilted jackets, quilted cloaks, nappa leather and lambskin jackets are part of the elegant city sport fashion - in addition fashionable sweatshirts and five-pocket-stretch-jeans.
The well-balanced combination of modern and classical production processes in Italy and Europe turn Ava woman products into the epitome of quality and lifestyle. Today Ava woman is one of the well-known lifestyle brands for the sophisticated woman.
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